AI and the future of how we shop | Part III
I read recently that Amazon is looking to include ads that lead to D2C sites (this is how they might be able to have Nike "back on Amazon") - in reference to "Using an Amazon AI assistant ensures those dollars stay on Amazon." in the article. Here's a link to it: https://www.linkedin.com/pulse/why-amazon-suddenly-linking-other-retailers-its-ads-kiri-masters-d2vye/
Thank you Amy!
I read recently that Amazon is looking to include ads that lead to D2C sites (this is how they might be able to have Nike "back on Amazon") - in reference to "Using an Amazon AI assistant ensures those dollars stay on Amazon." in the article. Here's a link to it: https://www.linkedin.com/pulse/why-amazon-suddenly-linking-other-retailers-its-ads-kiri-masters-d2vye/
Thank you Amy!